Author Promotion Strategy Services

Unlike traditional PR agencies, this isn’t a hands-off “done-for-you” service.

This is a strategic partnership where I help you position yourself, refine your messaging, and execute a promotion strategy that aligns with your long-term goals.

You will be actively involved in growing your brand—I provide guidance, coaching, and accountability to ensure you implement effectively.

Who this is for

  • Nonfiction authors (business, self-help, leadership, personal development, niche expertise)
  • Authors with a published book or one in progress who want to build an engaged audience
  • Writers ready to take their brand seriously and invest in strategic marketing
  • Authors willing to put in the work—this isn’t an outsourced PR or marketing service
  • Authors with a long-term view of success
  • Above all, someone who is pleasant, willing to experiment, and try new strategies

Who this is not for

  • Authors who prefer a fully done-for-you PR service with little personal involvement
  • Authors with no capacity to learn more about online marketing efforts (set up a website, set up an email list, learn SEO, etc.)
  • Authors with a short-term transactional mindset rather than one focused on relationships, growth, and long-term payoffs
  • Authors with a "my-way or the highway" mentality who are rigid and stuck in their ways

Pricing

Author platform growth strategy and accountability

Who It’s For:

Authors who want to grow their audience, build authority, and create a long-term book marketing strategy.

What We Cover:

  • Positioning yourself as a thought leader in your niche
  • Growing your email list with highly engaged subscribers
  • Sustainable content creation for long-term audience growth
  • Podcast & media outreach without hiring a PR firm
  • SEO & discoverability for nonfiction authors
  • Long-term marketing beyond your book launch

How It Works:

  • 4 private strategy calls per month (60 minutes each)
  • Custom action plan & check-ins to ensure execution
  • PDFs, checklists, action-lists, showing you how to implement each step
  • Email support & accountability between sessions
  • Access to my trusted referral network for services like book cover design, media kits, and ad management

$3,000/month

3-Month Commitment

Podcast & Media Pitching Strategy

Who It’s For:

Authors who want to land high-quality podcast interviews and media features but need help crafting the right pitch and approach.

What We Cover:

  • The Podcast Ladder Strategy: Start at your best fit and build toward top-tier shows
  • Media Kit Feedback or Creation
  • Crafting an irresistible pitch that gets responses
  • Finding the right media and podcast opportunities
  • Developing a long-term outreach system
  • Creating show-specific lead magnets and landing pages for email list growth
  • Interview prep if needed

How It Works:

  • 4 private strategy calls per month (60 minutes each)
  • Personalized podcast/media pitch templates tailored to each show (you send the pitch, hosts want to hear directly from guests)
  • List of targeted shows scaffolded to your reach and podcast experience--all backed by data
  • PDFs, checklists, action-lists, showing you how to implement each step
  • Pitch review & feedback before sending

$3,500/month

3-Month Commitment

Speechwriting & Speaker Prep

Who It’s For:

Authors who need help crafting compelling speeches, refining their delivery, or preparing for speaking engagements.

What You Can Use Your Hours For

  • Speechwriting & research – Crafting keynote speeches, 12-15 Minute Red Dot Talks, panel discussions, or media presentations
  • Editing & polishing – Enhancing structure, refining message clarity, and ensuring audience engagement
  • Speaker prep & coaching – Helping you deliver your speech effectively through personalized coaching and practice sessions

How It Works:

  • Purchase blocks of hours – 10, 15, or 20-hour increments
  • Hours never expire – use as much or as little as you need depending on your speaking needs
  • Use Across Projects or a Single Speech  some speakers need a complete speech whereas others need small edits along the way. 

10 Hours: $3500

15 Hours: $4500

20 Hours: $5500

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